Teaching Creative & Critical Thinking in Higher Education in 2025
Author : Jack Brophy
Introduction
Creative and critical thinking aren’t optional anymore—they’re the top two workplace skills identified by the World Economic Forum. For educators, this is both a challenge and an opportunity: how do we help students move from memorising knowledge to applying it in new, innovative ways?
The good news is that teaching these skills doesn’t require an overhaul of your curriculum. With practical strategies and thoughtful design, educators can nurture these valuable soft-skills across any discipline. In this guide, we’ll explore why these skills matter, how to foster them in your classroom, and proven approaches that align with global expectations for future-ready graduates.
What are Creative and Critical Thinking Skills?
At their core, creative and critical thinking are complementary but distinct skills that every student needs to thrive beyond university. Creative thinking is the ability to generate original ideas, explore multiple perspectives, and imagine new possibilities. It’s about innovation and curiosity—finding fresh approaches where none seem obvious. Critical thinking, by contrast, focuses on evaluating evidence, questioning assumptions, and making well-reasoned judgments. It’s about discernment and rigour—separating strong ideas from weak ones.
In practice, creative thinking is what fuels idea generation during a brainstorming session, while critical thinking helps students sift through those ideas to identify the ones that hold up under evidence and scrutiny. Both are essential in the classroom and beyond.
Why these skills matter in Higher Education
Employers consistently tell us they need graduates who can think differently and think deeply. Yet universities often hear from students that their courses focus more on content than soft-skills for students. Embedding these skills bridges that gap—improving academic outcomes while preparing students for a changing world of work.

In higher education, the implications are clear. Students who practice creative and critical thinking are more deeply engaged in their studies, better able to transfer knowledge across contexts, and more resilient when faced with academic and professional challenges.
Embedding these skills into teaching not only improves outcomes in the classroom but also strengthens employability and long-term adaptability.
“I have spent the last 10 years at UCD Innovation Academy supporting thousands of undergrads, postgrads/postdocs and the professional community to foster these very skills. I also help corporates, SMEs and the public sector to habitually create new products, services, ways of working and business models. The most profound insight I have gained during this time is that everyone is creative and everyone wants to be more creative. It’s just that some of us don’t practice our creativity. And experience tells me that when we practice and engage in reflective activities it is not that difficult to foster the mindset and equip learners with the tools to be amazing collaborative, creative problem-solvers. It just requires practice and reflection.”
Fergal Brophy | Lecturer in Innovation and Co-Founder of Anytime Creativity
6 Ways that Educators can foster Creative and Critical Thinking
Teaching these basic skills in higher education doesn’t require complex redesign—it starts with designing challenge-based projects that foster innovation. The most effective way to nurture these skills is to design learning experiences that encourage curiosity before critique. Challenge-Based Learning is a natural fit, because it lets students generate, test, and refine ideas in ways that feel authentic
Here are a few practical strategies:
- Design open-ended, real-world challenges that allow multiple pathways to success. For example, ask business students to prototype a new product, or engineering students to redesign an everyday object with sustainability in mind.
- Scaffold collaboration with structured reflection. After group activities, prompt students to reflect on both the quality of ideas and the decision-making process, ensuring critical evaluation follows creative brainstorming.
- Separate divergent and convergent thinking. Use a two-stage process: first, encourage expansive idea generation without critique; then, introduce critical filters such as feasibility, evidence, and impact.
- Integrate digital tools to support both phases. Tools like Miro or Padlet can capture a breadth of ideas, while polling apps or collaborative rubrics help students prioritize and evaluate effectively.
- Incorporate authentic assessment principles. Grade not just the final answer but also how students apply reasoning, adapt ideas, and collaborate to reach solutions — mirroring workplace expectations.
- Cross-disciplinary application. Encourage students to borrow perspectives from outside their field. For instance, a psychology student might apply design principles from engineering, while an arts student might apply scientific analysis to creative interpretation.
How to nurture these skills in your classroom
Creative and critical thinking are not just workplace requirements; they are central to meaningful, lifelong learning. By embedding creativity and critical thinking today, we prepare graduates not just for the workplace of 2025, but for a lifetime of innovation.
At Anytime Creativity, we’ve designed tools and frameworks that allow educators to integrate challenge-based learning seamlessly into any module. Our platform makes it easier to guide student collaboration, reflection, and innovation—without requiring a complete course redesign. This helps educators focus on what matters most: equipping students with future-ready skills.
The first step doesn’t have to be complicated—start small, build gradually, and use tools like Anytime Creativity to make the shift easier. 👉 Explore our case studies or book a demo to see how Anytime Creativity can support your teaching.
Frequently Asked Questions (FAQs)
1. What is the difference between creative and critical thinking in education?
Creative thinking generates new ideas and possibilities, while critical thinking evaluates and analyzes those ideas. Together, they help students innovate responsibly and solve complex problems.
2. Why are soft-skills important for university students?
These skills improve academic performance, enhance employability, and prepare students to adapt to rapidly changing workplaces. They also strengthen problem-solving and resilience across disciplines.
3. How can teachers encourage creativity in higher education?
Educators can use open-ended projects, encourage brainstorming before critique, and create safe environments for experimentation. Challenge-based learning is particularly effective for fostering creativity.
4. What classroom activities build critical thinking?
Debates, peer review exercises, case study analysis, and real-world problem-solving tasks all help students practice evaluating evidence and making reasoned judgments.
5. Can creative and critical thinking be assessed?
Yes. Rubrics that value originality, evidence-based reasoning, collaboration, and reflection can fairly assess both creative and critical outputs. Transparency and clear criteria are key.
6. What teaching methods best support these skills
Methods like challenge-based learning, project-based learning, and inquiry-based learning naturally promote creativity and critical thinking. Combining structured guidance with flexibility works best.